My approach to design is human-centered, and values beauty as much as accessibility.
Anthony Faria is a leader in branding, advertising, and human-centered design. He likes building multidisciplinary teams that foster communities to which their members can actively contribute; if the individual flourishes, so does the unit. He believes functional design is as accessible as it is beautiful, and has applied this to over 15 years of holistic solutions in UX, mobile, web and branding.
While directing at AOL, Viggle, TimeWarner and a host of ad agencies and tech startups, Anthony perfected challenging his teams so they could thrive. At Viggle, he led an integrated creative team on product, content and strategy to grow the company’s ad platform to $24.1M in yearly revenue. At AOL, he defined the creative vision for more than 80 brands, directed a team of art directors, designers, writers, producers, and web developers, helping to bring in over $175M in ad revenue. At Handshake, a B2B eCommerce platform, Anthony set the vision for product UX across their software suite, studying their user’s needs to build instinctive, omnichannel experiences.
Anthony is a Visiting Lecturer at the Pratt Institute and he teaches at DesignLab, a design mentorship platform.
Feel free to connect with Anthony on LinkedIn, follow him on Twitter, or reach him directly at anthony.faria99@gmail.com
HAPPY CAMPERS
"Anthony is a detail-oriented, meticulous and ambitious design-leader. Whether he's personally cleaning up the look-and-feel of a simple web form or leading a team of designers researching, designing and building a new product from scratch, Anthony excels at building award-winning experiences that solve real problems and delight users. Simply put, Anthony is one of the best design leaders in the industry and certainly the best I've had the pleasure of working with."
Matt S., Technology @ Google
"Anthony is a fantastic creative with strong instincts for good design. He's also a terrific manager who manages just as much as is needed. I would be delighted to work with Anthony again."
Jake B., Design @ Google
"You are the best mentor I've ever met and I also told this to RookieUp. You did a good mock interview with me which helped me succeed in the real interviews. You also offered advice on how to prepare, what to talk about, how to behave, that's beyond my expectation and super helpful. I hope to schedule more sessions with you."
Yungi Y., recent student @ RookieUp
FEATURED CLIENTS
EXPERIENCE
AFDG - Founder / Design Director
Handshake - Director of Product Design
Viggle - Director of Product Design & Branding
AOL – Creative Director
TimeWarner - Art Director
Cline Davis Mann - Art Director
Ammirati - Senior Designer
Toth + Co - Visual Designer
Arnell Group - Designer
AFDG - Founder / Design Director
Handshake - Director of Product Design
Viggle - Director of Product Design & Branding
AOL – Creative Director
TimeWarner - Art Director
Cline Davis Mann - Art Director
Ammirati - Senior Designer
Toth + Co - Visual Designer
Arnell Group - Designer
AWARDS
APPY Award Entertainment / TV, Digiday Award Best Branding Campaign , Webby Award Interactive Advertising Finalist, Internet Advertising Competition Award Gold, IAC Award Best Consumer Goods Online Campaign, Creativity Annual Gold, AAF New York Addy Award Silver
AFFILIATIONS
Pratt Institute - Visiting Lecturer, Interaction Design Foundation Mentor, AIGA NY Mentoring Program, Art Directors Club New York, AAF National Student Advertising Competition NY District Judge
TEACHING & LEADERSHIP
UI Visual Design & Prototyping - Pratt Institute
Design Leadership - Pratt Institute
HCD Foundation (Fall 2020) - Pratt Institute
Digital Capstone (Fall 2020) - Pratt Institute
APPY Award Entertainment / TV, Digiday Award Best Branding Campaign , Webby Award Interactive Advertising Finalist, Internet Advertising Competition Award Gold, IAC Award Best Consumer Goods Online Campaign, Creativity Annual Gold, AAF New York Addy Award Silver
AFFILIATIONS
Pratt Institute - Visiting Lecturer, Interaction Design Foundation Mentor, AIGA NY Mentoring Program, Art Directors Club New York, AAF National Student Advertising Competition NY District Judge
TEACHING & LEADERSHIP
UI Visual Design & Prototyping - Pratt Institute
Design Leadership - Pratt Institute
HCD Foundation (Fall 2020) - Pratt Institute
Digital Capstone (Fall 2020) - Pratt Institute